Here's a collection of some of the work I've done for brands and creators. For additional references, please feel free to reach out.
Viral Library Song
I filmed and edited this project with @idannimtso, in collaboration with the National Library of Israel. The 3.5 minute reel reached over 3M views on Idan's Instagram page alone, and millions more via reshares and views on other platforms. This is one of several videos I filmed and edited for Idan that racked up over 3 million views.
The client asked me to plan, film, and edit a video that could retain viewers for almost 4 minutes. We managed to do this via: - Carefully organizing shots, locations, and editing style beforehand. - Changing up the visuals once every 2-3 seconds. - Inserting visual elements like zooms, transitions, and effects.
Armis Pride Week
This video is an example of work for companies and brands. I filmed and edited this short reel for Armis Security's Pride Week Event in 2023. Armis is a multibillion dollar cybersecurity company, and the purpose of this video was to showcase the celebrity keynote speaker, company culture, and employee wellbeing.
My guiding principle when creating company-culture videos is to showcase the company as a family, and highlight the happy moments of employees. In contrast, for sales and customer related videos, I highlight the unique value proposition of the company and emphasize social-proof and reasons to trust the brand.
Weekly Gossip News
I regularly edit the weekly international gossip section for Icon Media, one of Israel's largest tabloid media outlets. These projects include sifting through raw footage to find the most interesting bits, combining them into a fast-paced sequence, adding relevant backgrounds, images, sounds, video clips, transitions, and captions, and visual effects. The end results are snappy news reels fit for Gen Z, packed with condensed information and humor. These videos routinely rack up tens or hundreds of thousands of views every week.
Advocacy Video
This is a video I edited for the Israeli advocacy organization - Soldiers Save Lives. My client was faced with the challenge of creating an engaging reel out of relatively static and slow shots, and relying on editing to tell much of the story. The video ended up being uploaded to the largest Israeli-advocacy page on Instagram, StandWithUs, and reached hundreds of thousands of people.
Rap Battle Clip
This is an example of music-video style editing. I filmed and edited this project with @idannimtso. Even though Idan's Instagram content was restricted to being shown only to his direct followers at the time, this 90 second reel was shared so much that it got 20X more views than his total following.
The client asked me to plan, film, and edit a snappy and funny music video. This was the final result.
Longform (Upon Special Request)
This is a longform music video I edited for Interia Band, and showcases my ability to edit longform videos upon request. Longform videos are generally slower paced than viral shortform videos, but many of the same principles apply for both. I can edit longform videos upon request. If you have such a project, please tell me about it via the contact form.
Viral Library Song
I filmed and edited this project with @idannimtso, in collaboration with the National Library of Israel. The 3.5 minute reel reached over 3M views on Idan's Instagram page alone, and millions more via reshares and views on other platforms. This is one of several videos I filmed and edited for Idan that racked up over 3 million views.
The client asked me to plan, film, and edit a video that could retain viewers for almost 4 minutes. We managed to do this via: - Carefully organizing shots, locations, and editing style beforehand. - Changing up the visuals once every 2-3 seconds. - Inserting visual elements like zooms, transitions, and effects.
Armis Pride Week
This video is an example of work for companies and brands. I filmed and edited this short reel for Armis Security's Pride Week Event in 2023. Armis is a multibillion dollar cybersecurity company, and the purpose of this video was to showcase the celebrity keynote speaker, company culture, and employee wellbeing.
My guiding principle when creating company-culture videos is to showcase the company as a family, and highlight the happy moments of employees. In contrast, for sales and customer related videos, I highlight the unique value proposition of the company and emphasize social-proof and reasons to trust the brand.
Weekly Gossip News
I regularly edit the weekly international gossip section for Icon Media, one of Israel's largest tabloid media outlets. These projects include sifting through raw footage to find the most interesting bits, combining them into a fast-paced sequence, adding relevant backgrounds, images, sounds, video clips, transitions, and captions, and visual effects.
The end results are snappy news reels fit for Gen Z, packed with condensed information and humor. These videos routinely rack up tens or hundreds of thousands of views every week.
Advocacy Video
This is a video I edited for the Israeli advocacy organization - Soldiers Save Lives. My client was faced with the challenge of creating an engaging reel out of relatively static and slow shots, and relying on editing to tell much of the story. The video ended up being uploaded to the largest Israeli-advocacy page on Instagram, StandWithUs, and reached hundreds of thousands of people.
Rap Battle Clip
This is an example of music-video style editing. I filmed and edited this project with @idannimtso. Even though Idan's Instagram content was restricted to being shown only to his direct followers at the time, this 90 second reel was shared so much that it got 20X more views than his total following.
The client asked me to plan, film, and edit a snappy and funny music video. This was the final result.
Longform (Upon Special Request)
This is a longform music video I edited for Interia Band, and showcases my ability to edit longform videos upon request. Longform videos are generally slower paced than viral shortform videos, but many of the same principles apply for both. I can edit longform videos upon request. If you have such a project, please tell me about it via the contact form.
